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The wave of the Hispanic market is already here.  Currently, Hispanics in the US are 62.57 million, or 18.9% of the population. By 2060, 27.5% of the US population will be of Hispanic origin. According to the Instituto Cervantes, the US will be “the world’s second-largest Spanish-speaking country”. ...
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Did you know that if the Latino Community were a country, we would account for the 7th largest economy in the world? It is true. Latino economic output is larger than whole countries such as  Italy, Brazil, and South Korea. These and other impactful facts depict Latino power...
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As Hispanic Heritage Month comes to an end, we shouldn’t stop celebrating who we are. The famous Oscar de la Renta once said, “Your great strength is knowing who you are.” This source of strength comes from our constant ability to recognize who we are and acknowledge our...
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Benito Antonio Martinez Ocasio, also known as Bad Bunny, recently won the artist of the year at MTV’s Video Music Awards 2022, the first non-English language performer to win the title, according to the L.A. Times.  Additionally, he is the first Hispanic to earn the “top played” label...
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What are community activators? They are an organization or individuals that help to build vibrant communities and drive them forward. A community activator engages diverse members to participate, integrate, work to build relationships, build trust within the community, participate in, facilitate engagement activities, and lead community power. The...
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